Sara Karrakchou

Director of Communications

Sara Karrakchou serves as Director of Communications at the Healthcare Leadership Council (HLC), the leading healthcare industry association representing all segments of American healthcare. In this role, she supports the advancement of HLC’s priorities by coordinating and contributing to its communications strategy.

Sara joined HLC after working at the Healthcare Distribution Alliance (HDA), the national organization representing primary pharmaceutical distributors, most recently as the Associate Director of Digital Communications. In this role, she was responsible for enhancing the digital voice of the organization across social media, email, and web channels, amplifying member value and advocacy through blog series, and creating digital analytics strategies. Prior to HDA, Sara worked for a boutique government contracting research intelligence organization leading marketing and communications.

Sara moved to Northern Virginia in 2015 after graduating from James Madison University with a bachelor’s degree in business marketing. She is currently pursuing a graduate certificate in visual and digital health communications from Boston University’s Metropolitan College. She is a member of several professional organizations, including the American Marketing Association and Public Relations Society of America.